Immersion is the leading innovator in haptics technology. Their TouchSense technology provides haptics in mobile phone, automotive, gaming, medical & consumer electronics.
Working with Immersion’s marketing team in San Jose, California, we designed their exhibit for MWC 2012. Our brief was to create a very open, dynamically branded space, which would attract visitors to interact with their technology via three product plinths displaying mobile handsets. The stand also featured a large LCD display, reception, meeting and store room. We used a new wallpaper media to create the full height graphic coverage of the stand, which created an eye-catching backdrop that achieved impact on the show floor.Design