Blue Ant is proud to continue managing the event branding and wayfinding system for Mobile World Congress. This global event, held annually in Barcelona, has in excess of 80,000 registered delegate attendees, 8 exhibition halls, interior and exterior hospitality areas which requires detailed wayfinding planning to ensure effective crowd flows and navigation. The daily programme of keynotes, conferences and seminars are all individually sponsored and require bespoke signage and schedule changes sometimes demand last-minute site production. With over a decade of experience we have unparalleled knowledge of Mobile World Congress and have developed a unique set of skills required to manage the administration, design, production and installation of branding and wayfinding at major international congresses.
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Installation